October 27, 2016
Written by Baby Science Live Coverage Team
How do the latest research and science inform products that are developed for the care and wellbeing of babies and children? David Mays, Senior Director of the Global Scientific Engagement team at Johnson & Johnson Consumer Inc., has spent nearly a decade helping the company better connect to the needs and trends that the global health professional community encounters each day. One way they’re doing that is through their partnership with FHI 360 for this InFocus: Baby Science platform!
At this week’s American Academy of Pediatrics (AAP) National Conference and Exhibition, we sat down with David to learn more about why he cares so deeply about his work with the pediatrics community.
Coverage Team (CT): Hope you’re enjoying your AAP experience, David! Are you finding this year’s theme, “Connections,” an applicable one to your week so far?
David Mays (DM): Absolutely. I’ve had some terrific conversations with pediatricians at our booth, followed some interesting threads of discussion on Twitter, and I’ve been in total listening mode to hear what pediatricians really expect and need from a company like ours. It’s been connection after connection, helping to inform my own thinking, as well.
CT: Why is it so important for you and your team at Johnson & Johnson Consumer Inc. to engage with health professionals at a conference like AAP?
DM: Healthcare professionals like pediatricians are undeniably connected with parents around the world. They and their offices are the “hub” of health and advice to parents around the world. They are also uniquely positioned to emphasize the benefits of routines and rituals that every parent follows as they care for their newborn and children. We need to understand what their needs are and more importantly the challenges that they may face on a daily basis. When we are here at AAP, we can listen, observe and have valuable conversations with healthcare professionals that allow us to bring our best science and product development to help them give their best care in their practice.
CT: You’ve touched on science a couple of times. How does science inform your approach to product development and professional engagement?
DM: Science is part of our DNA, it’s the foundation for everything we do and develop. And what’s great about scientific evidence is that it doesn’t change from country to country. While habits and practices of parents may change, the evidence that doctors use to make recommendations does not. The science behind our product development ensures that, no matter where you are in the world, the innovations we bring to market are able to help give baby his or her best start.
Pediatricians are dedicated advocates for the people they care for, from infancy through adolescence. At this year’s American Academy of Pediatrics National Conference and Exhibition, thousands of pediatric health professionals are sharing their experiences while learning about the latest science and techniques that help deliver the best care for baby.
To help augment the important “baby science” conversation, JOHNSON’S® has partnered with FHI 360 to provide updates live from AAP. We sat down with Jared Haus, Director Professional Marketing, North America, to learn more about his personal passion for connecting health care professionals with the latest science and research.
Coverage Team (CT): Thanks for sitting down with us, Jared. You’re here representing a company that has extensive product offerings for children and their caregivers. Why is it important to you that JOHNSON’S ® engages with pediatricians at conferences like AAP?
Jared Haus (JH): When we come to a conference like AAP, we are in listening mode. Conferences like AAP provide an important opportunity to not only share the latest news and information about our products but also to hear directly from the pediatric audience. Pediatricians are delivering care every single day, and they know the challenges that they and their colleagues need to overcome to deliver the best possible care. Here at AAP, we have the opportunity to hear first-hand the types of issues they are dealing with and better understand how our products and services can help offer them the best care for their patients. We gain critical insight into areas where we can become better partners in the future, because at the end of the day, we all share the same goal: caring for all aspects of a child’s health and wellbeing.
CT: So you are listening quite a bit and using that knowledge to inform how you can partner more effectively with pediatricians. JOHNSON’S® newsletter at AAP focuses on “baby science” — how does science inform the approaches to both product development and professional engagement that JOHNSON’S ® takes?
JH: Science is the backbone for everything we do. Good, robust science helps ensure that we are providing the safest possible products to our customers while delivering real benefits for both baby’s health and the caregiver’s ability to give their best — whether a pediatrician, mom or dad, or others. Our team of scientists are tireless in their efforts to understand every ingredient or combination of ingredients in our products and how they work in actual practice. As well, our scientists identify how we can optimize our ingredients so that they deliver the best health and wellness outcomes for baby. We partner closely with the medical community to stay current on the latest research and to continue driving new research to generate a better understanding of infant and children’s skin. And we are thrilled to share that science back out to the broader health care professional community — knowledge is truly power in health care.
CT: How can pediatricians ensure that the latest “baby science” continues to inform their caregiving?
JH: Educational meetings like the AAP are one of the best ways to stay abreast of the latest science. Peer-reviewed journals and even industry-sponsored educational events can also be great ways to stay up to date. And of course, our partnership with FHI 360, the Baby Science campaign, is a great source of information, too.